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New Director Communications appointed

25-Oct-2019

Sports researcher and writer, Dr Kasey Symons, has been appointed to the Fitzroy Football Club Board as the Director Marketing and Communications.

Kasey is a Research Fellow at Swinburne University of Technology and part of the University’s newly-launched Sport Innovation Research Group.

With a decade of experience in football communications and media, Kasey has held various communications roles at the AFL and the St. Kilda and Western Bulldogs Football Clubs, working to design campaigns, implement media management strategies and run social media accounts (including game day live reporting).

Kasey frequently writes on sport – particularly women’s sport – for The Guardian.

She recently completed her doctorate on the role of women in sports fan culture and representations of women in sports literature.

Kasey has been involved with Fitzroy this year, first as emcee for the Women in Footy lunch to start the season and then as the emcee for the Redlow earlier this month.

President Joan Eddy said the club was delighted with the appointment of such an accomplished all-rounder, who would bring fresh energy and ideas to the communications portfolio.

Speaking at the Redlow recently, Kasey said she loved football... “Because it is more than the game.

“It’s the people you get to talk to before the bounce. It’s the smell of the grass as you run onto the field. The sound of that leather smack when the ball hits the boot. The burn in your chest when you scream ‘Baaaaaall!’ from the sidelines. It’s putting your arms around your teammates to sing the song. It’s a top-notch burger from the BBQ. It’s the leaders you see, on and off the field who inspire you. It’s the connection to community. It’s bringing people in and sharing a culture. It’s being a custodian of history. It’s belonging to something bigger. It’s being part of the team.”

We couldn’t have said it better. Congratulations Kasey.

Vice President Kate Nolan will stay on the Board as Director Events having also managed the communications and media portfolio for four seasons.

This brings the Fitzroy Director numbers to 10 – a full complement under the club’s constitution – for the first time in many years.

This week’s appointment was to a casual vacancy on the Board. Kasey will stand for a full appointment to the Board at the AGM on 1 December.

 

 


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